For Aisha

Adventurous food for toddlers


  • Packaging Design

Designing packaging for the launch of the For Aisha Stage 4 product range.

We showcased the very best and freshest ingredients that went into the recipes of this leading Halal baby food.

We built on the brand’s distinct identity achieved through its established baby ranges. The colour palette hinted to the heritage of each individual recipe. The commissioned photography focused on expressing the flavours and taste. The brand name took centre stage. The range is now available in Asda, Sainsbury’s and Ocado and is renowned for its shelf stand-out.

It was a big ask but we are absolutely delighted with the results. It was a real pleasure working with such a professional team – I can’t recommend Davison Williams highly enough. Super nice people too. Thank you so much.

Founder, For Aisha